The system behind the berry.
Our proprietary full-cycle platform integrates agronomy, engineering, software and operations — making quality reproducible. Developed and operated in commercial environments since 2012.
Better technology. Better berries.
We measure technology in product outcomes.
Harvest timed by the berry, not by a shipping schedule.
The same flavour and quality, batch after batch.
A controlled environment run to the crop’s programme, around the clock.
Repeatable, auditable operations on one standard — across the network.
Four layers. One integrated system.
It starts with a living plant — and people who understand it.
Variety selection and an own seedling programme, focused on flavour first — led by agronomy with 25 years of strawberry specialisation. Honey bees inside the growing chambers are a visible sign of a biologically functioning growing environment.
Product outcomeBerries selected and grown for taste — not for durability in transit.
- Varieties
- Dessert selection, chosen for flavour
- Seedlings
- Own propagation programme
- Agronomy
- 25 years, strawberry specialisation
- Pollination
- Honey bees, inside the chambers
The chamber holds perfect growing weather in place — every day.
Sealed chambers with precision climate and an aeroponic root environment: temperature, humidity and nutrition held to the crop’s programme around the clock, with kinematic composite racking moving the crop through the space.
Product outcomePredictable quality — the same conditions, batch after batch.
- Chamber
- Sealed, precision climate
- Root zone
- Aeroponic
- Held to programme
- Temperature · humidity · nutrition
- Cycle
- Around the clock
Light tuned to the plant — engineered in-house.
Planar LED luminaires developed for the platform sit close to the canopy, delivering an even spectrum across every tier. High-efficiency power electronics keep light productive rather than wasteful.
Product outcomeEven ripening — every tier, every plant.
- Luminaires
- Planar LED, developed in-house
- Placement
- Close to the canopy
- Spectrum
- Even across every tier
- Power electronics
- High-efficiency
FarmOS runs the farm — data first, decisions every day.
Data-driven operations with AI-assisted analytics: sensors across climate, irrigation and crop state feed one operating standard — monitoring, control loops and operational planning, designed to run every farm in the network.
Product outcomeTraceability and repeatable operations — quality you can audit.
- Sensing
- Climate · irrigation · crop state
- Analytics
- Data-driven, AI-assisted
- Standard
- One operating standard
- Scope
- Designed to run every site
Inside a working chamber
- 01Plants in production
Tiers of strawberry plants in different stages — one controlled space, one programme.
- 02Berries at peak ripeness
Fruit stays on the plant until it is ready — harvest is timed by ripeness, not logistics.
- 03Planar LED lighting
In-house luminaires close to the canopy — even light on every tier.
- 04Harvest by hand
Picked berry by berry into the punnet it will be sold in — packed once, gently.
- 05Clean-room discipline
People work in cleanroom clothing; the growing environment is protected at every step.
Growing programmes, control logic and FarmOS internals remain proprietary and are not published.
Proven where it counts: in production.
Since 2012, the founder and core team have been developing and operating the platform in commercial environments — including a 1,700 m² reference site.
Four generations of the platform — each designed, built and proven in commercial production, with hardware and agronomy revised on production evidence.
An industrial reference site operated in founder-led operations in Russia — where the operating standards of the platform were formed.
In founder-led operations in Russia, berries grown on the platform reached federal retail shelves and received independent product-quality recognition.